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It's Not About you

How to think like an employer and get the job you really want

Why 10 minutes early is the best time to show up for your interview

6/25/2016

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This probably seems a bit odd to you keeners out there who want to show up 30 minutes before an interview to show how eager you are. Conversely, showing up 10 minutes early may seem like a real burden to all of you chronically late people, who think that punctuality is for nerds and that showing up just on time is fine. Here’s why 10 minutes beforehand is the ideal time to show up:


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2 phrases that will kill your interview

6/18/2016

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One of the biggest tells about people’s confidence is how they talk about themselves and their accomplishments. When I'm interviewing people I always look for slip ups in how they speak. Two phrases that are absolute killers are ‘kind of’ or ‘sort of’.
 
Here are some examples:

  • “We developed the integrated campaign and we kind of generated more leads than we anticipated.”
  • “I sort of came up with a great idea for solving this business challenge we were having.”
 
You kind of generated more leads? Is there another way to generate more leads?
 
You sort of came up with a great idea? Wow, I’m sort of impressed.
 
Here's what to do about it


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Avoid these 5 interview pitfalls

6/8/2016

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​Experts say that roughly 93% of communication is non-verbal. That’s a deceiving number, because everyone then thinks that the rest is body language. But it’s not. According to a study led by Dr. Mehrabian Professor Emeritus of Psychology at UCLA, that percentage breaks down into three areas. Seven percent of communication is verbal. 38 percent is vocal and 55 percent is visual. So even though it’s only 55 percent, and not 93%, how you communicate with your face, arms, hands and body really says a lot about you – and it can tell employers a ton.
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How to stand out to employers

6/2/2016

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In 2012, TheLadders.com released a research report revealing that recruiters spend an average of 6.25 seconds on a resume before determining whether or not a candidate was a fit for a position.
 
Whoa. A whole six and a half seconds? Imagine that. You spend countless hours writing the best possible resume only to have someone, who’s job it is to vet your resume, spend a whopping six seconds on it before deciding you’re good enough for an interview.
 
Kinda makes you feel special, huh?
 
If you read my book, It’s Not About You: How to think like an employer and get the job you really want you’d hear my full opinion on the sheer futility of applying for jobs through submission of a resume. But for the sake of this blog post I’ll keep it fairly short.


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    Author

    Rodger Banister is an award winning copywriter and author of It's Not About You: How to think like an employer and get the job you really want.

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